Image Compressor
Shrink JPG and WebP without losing quality.
About this tool
Images are usually the largest thing on a page, and page weight is a ranking factor as well as a bounce factor. Compressing a hero image from 2 MB to 200 KB is typically the single biggest speed win available on a marketing page.
Compression runs in your browser, so nothing is uploaded. Adjust the quality until the preview stops looking acceptable, then back off one step.
Common questions
How much can I compress before it shows?
For photographs, quality around 80 is usually indistinguishable from the original at a fraction of the size. Screenshots with text and sharp edges are less forgiving — artefacts appear around type first, so check the smallest text in the preview before committing.
Does this strip metadata?
Re-encoding drops EXIF, which is a privacy win: camera photos carry GPS coordinates and device identifiers that you almost never want on a public page.
Should I use JPEG or WebP for the web?
WebP, in nearly every case. It is 25-35% smaller than JPEG at equivalent quality, supports transparency like PNG, and every browser in current use supports it.
Turn it into an interactive demo
createademo turns screenshots and recordings into demos your buyers click through themselves. Free plan, full editor, no credit card.